Find Your Lane

On this road to a deal, finding a lane the artist fits in is a key component to his/her career.  Dealing with hip-hop, there are various lanes an artist can go down; street lane, LL lane, dance lane, conscious lane, and pop lane.  Once that lane has been found, you then stick to it and begin recording quality music that fits this lane.   While traveling this lane, finding what’s comfortable and what one is good at makes it easier for this lane to be traveled.  Staying in this lane is also a very important thing because no one wants to go 100 percent in a certain direction, or perceived to go in a certain direction, then all of a sudden switching from dance to a more conscious lane.   You then have confused those who choose or are trying to follow. 

Test Post

On the road to a deal, Mark Steele finds himself walked over by many of his close counterparts that included mostly family; learning that, in some situations, family and business doesn’t mix.  This problem really dealt with the management aspect of his soon to be “big” career.  As time went on, a very close friend steps in, and without realizing, began to take over in the area where Mark felt as if he was lacking, management.  Things then began to look up, shows were being booked, tracks were being laid and a project was beginning to take form.  Not only did these things begin to happen, but also Mark appointed his friend to a high position in his organization, the leader.  This friend was Dion “Sh8kes” Williamson.  Dion “Sh8kes” Williamson has a reputation that precedes him, not only as a scholar in school, but a guy with street credibility.  He has the power to lead and a very high influence value that plays closely with honesty and loyalty.

            Now that we’ve gotten that out of the way, with the two of us putting our brains together, we developed a plan.  On the road to a deal, we’ve made plenty of mistakes, and ran into many roadblocks, but never have we once been knocked off the highway.  Following leaders such as Kevin Liles, we’ve learned to refuel, rotate the tires, and keep the oil changed.  We are the engines and its up to us to keep up the maintenance.  As we travel along this road, we take footage of everything we do.  From shows, meetings, studio sessions and until we lay our heads down, we document everything.  Not just to show the good side of things, but to eventually let the world know what it takes and how it really is to grind on this road to a deal.